What Makes Ooze One of the Best Vape Brands?
In a saturated industry like cannabis, how does a vape brand make its mark? For us, it all started with creating high-quality products that stood out in a sea of mediocre offerings. From our early days designing our first vape battery to becoming a leading name in the industry, we’ve earned a reputation for innovation and quality. So, how did we go from a small start-up to one of the most popular vape brands in the business? Let's talk about it!
How Ooze Became One of the Best-Selling Vape Brands
At Ooze, we’re all about making your sesh fun, functional, and affordable. Detroit born and raised, and home to some of the most popular vape batteries on the market, we started with a simple mission: to build a vape brand people could actually trust. Back when we first started, batteries were, let’s just say, sketchy. The market was full of cheap vape batteries with zero reliability, notorious for breaking instantly or even misfiring in your pocket. We knew we could do better—and we did.
The Vape That Changed the Game: The Slim Twist
In April 2015, we dropped our first vape battery, the Ooze Slim Twist, a total game-changer. For the first time, you could swap out cartridges whenever you wanted and adjust the voltage with a simple twist. Its sleek design, great battery life, and easy-to-use features made it an instant hit. It’s no surprise the Slim Twist remains one of the best-selling vape batteries on the market.
Thanks to the success of the Slim Twist, we outgrew our 2,000-square-foot warehouse and leveled up to a 42,000-square-foot facility, complete with a showroom and a squad of 50+ team members. This new space has made it easy for us to work collaboratively to elevate our offerings, listen to customer feedback, and continue changing the industry.
Twist Slim 2.0: The New Best-Selling Vape Battery
Building on the success of the original, we launched the Twist Slim 2.0, a reimagined version of our best-selling vape pen. The 2.0 retains all the beloved qualities of the first generation but introduces some exciting new features. By listening to customers about what they wanted, we added pulse wave technology, auto-draw functionality, improved battery life, an auto-shutoff for enhanced safety, and dual charging capabilities. You don’t always have to change a good thing, but we love making a good thing even better!
Finding Our Niche: Electronic Vaping Experiences
Over the years, Ooze has explored various avenues within the industry. We’ve dabbled in everything from multifunctional silicone bongs and hand pipes to dab rigs, experimenting with different ways to elevate the smoking experience. While these ventures were exciting, we realized that our true strength lies in creating innovative, reliable, and cutting-edge battery-powered products.
Our shift in focus to electronics and vape devices has allowed us to build products that consistently outperform the competition. By staying ahead of the tech curve, we’ve been able to create devices that aren’t just good—they’re groundbreaking!
Pushing the Boundaries of Vaping: C-Core Technology
Our most innovative release yet is the C-Core line, which features our patented proprietary ceramic-core technology. This vaporizer line is all about making your weed heat faster, taste better, and keeping your sesh 100% heavy-metal-free. By combining conduction, convection, and infrared energy, these devices evenly vaporize your cannabis for a next-level experience. With options for flower, cartridges, and dabs, the C-Core line truly has something for everyone.
Standing Out: Branding That Sticks
What makes us one of the most popular vape brands? Our bold and unforgettable designs. From the moment you spot an Ooze product, it’s clear we’re anything but run-of-the-mill. With vibrant colors, sleek designs, and a whole lineup of eye-catching colorways, our products are as fashionable as they are functional. Whether you’re into a discreet black device, a chic “Mary Jade” green to match your stash, or something vibrant like an iridescent rainbow finish, we’ve got something for every aesthetic.
The Future of Vaping
In 2025, it’s all about pushing boundaries. We’re introducing more robust digital screens, and keeping reliability at the heart of every design. We’ve got one of the best warranty programs in the game because we stand by our products 100%. At the end of the day, the customer experience is what drives us, and that’s exactly why we’ve become one of the most popular vape brands nationwide.
There’s never a dull moment when you live the Ooze life. The Ooze crew constantly inspires us and we aim to create new products that are as innovative and bold as you are. As we expand, our mission remains the same: to design fun, easy-to-use products that catch the eye of seasoned veterans and first-timers alike.
